General Member
Flexible access to the marketing and consulting industries, on your schedule.
- Guest speaker events
- Skill-building workshops
- Case competitions
Indiana University · Kelley School of Business
Gain real-world marketing experience.
SMO connects IU students with industry professionals and real businesses so you can build skills, a portfolio, and a network before you graduate.
Open to
all majorsIU undergrads
all majorsIU undergrads
What we do
Learn it. Then do it.
Each semester, members learn from student peers and industry experts, then put those skills to work on projects with real companies.
Guest speakers
Hear directly from marketing and consulting professionals about their careers and the industry.
See more →Skill-building workshops
Hands-on sessions that build the practical marketing skills employers are looking for.
See more →Case competitions
Team up to tackle real business challenges and present your strategy to judges.
See more →
Membership
Two ways to get involved
Jump in on your own schedule, or apply to work directly with business clients.
Brand Strategist
An intensive path for students who want to build a portfolio and industry contacts.
- Work with real business clients
- Build tailored marketing strategies
- Present your solutions to clients
180+
Active members
4
Client projects
15
Events per semester
2026
Founded
Ready to get started?
Join the GroupMe to hear about our next meeting, event, and application cycle.